Have you ever thought of opening a store? Have you ever thought of opening one in a location so far that it will take you days before reaching it from the nearest civilization? Are you also skilled enough to do daily trade while making your own merchandise?

If you are not the protagonist, it might be possible as we cannot discount someone's determination actually do everything within his power to make sure that things get done. But likewise, it will be proven difficult for any ordinary humans to do such feat as people has their own limits and if you are not blessed like the protagonist, you will have a hard time managing business and more likely that you will hire a lot of help in the end.

Anyways, This shows is all about Sarasa Feed's journey in managing her own store and becoming a full-fledged alchemist to earn a lot of money. After all, the greatest motivation of all asides from love is probably money.

This Anime shows the Hi-jinks of Sarasa along with the people of the village who are helping one another to make the town livelier than usual.
Likewise, every time there is a looming threat; Sarasa deals with the trouble with the help of the people around her.

But in the end of the day, even though Sarasa has all the help in the world, she becomes the MVP of a certain arc with her wits, above average magical aptitude, and with a lot of connections as well.

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After going off-tangent, Let's discuss about the series in general...

This series revolves around the everyday life of Sarasa as she manages a store that has been bought for cheap. Her backstory and aspirations is pretty much given to us right away as she is an orphan who have lost her parents while doing work. Unexpectedly, she had immense amount of magic just like your regular fantasy protagonist. Her attitude towards others are quite merchant like but she does not forget that she is a merchant first and foremost...

This series has a few recurring characters like Lorrea (Rorea) who is Sarasa's employee and her caretaker as well as she supports Sarasa from the sidelines. She has no combat abilities which is rare nowadays to the modern fantasy series... but it's understandable since she is a kid that has been born and raised in a family of merchants, just like Sarasa.

Iris and Kate are the other recurring characters in this series as they are the two adventurers directly working under Sarasa after they incur a large amount of debt after Sarasa saving Iris' life.
Their antics are quite funny at times but there are those times when they argue over the same thing which is sometimes funny.

Their overall chemisty is pretty fine but I do admit that Lorrea's (Rorea) voice can be a bit too much at times but I guess they did make a convincing depiction of a growing child.

The atmosphere of the story is pretty much calm and peaceful most of the time, but changes when there is imminent threat. I'd say that this is decent enough as expected.

In the end of the day, this series has been consistent on it's themes and is indeed not boring. It has some decent action too which is to my surprise... and it has a pretty nice cast of characters as well.

In the end, if you have time to spare and you want to unwide while watching... this show is likely for you.

With that, I will give it a score of 70/100.