Anime content comes in all forms. I feel even an AMV can say something. An individual's visual interpretation put into a video like this fascinates me because everyone plays the anime differently in their heads in regards to what it means to them, what were the most important moments to them, the most important characters, etc. An AMV, when done meaningfully and well done, can say a lot about a person because of this.
Before the Evangelion community came after me for my thoughts on Thrice Upon A Time, my only real memory from watching the first movie from the Rebuild series was tearing up at the end when Beautiful World played. It was a beautiful moment I cannot remember the reasons as to why anymore.
As someone who does a lot of editing, I was really curious to see how Kazuya Tsurumaki would put this together since Evangelion is a big part of his life. The video starts off with the sun rising, and ends with it turning to night. The symbolic meaning this had to me is that it is to symbolize the start of a new era for Evangelion. Clearly, the era of the Rebuilds. The sun sets, and who knows what new Evangelion product will emerge the next day.
The skills here are far beyond my own, such as the editing with the characters in the buildings. Something else I found interesting is how the lyrics of the song were used. One example is how Shinji and Rei are "communicating" through the editing and the lyrics. This gave me the idea that I need to be more creative myself.
It's already a short entry as an AMV. It's a shame this doesn't use the entire song. As it continues, the lyrics are constantly shown through the perspective of the characters, hinting at the way Shinji feels towards Asuka and Kaworu as well.
I think it's very easy for people to misunderstand AMVs like this. An AMV is more than just footage played over music. There is an attempt to communicate something to the viewer. It is a sort of unique presentation.
I don't even watch AMVs that much. It's rare. Still, I am influenced by some from when I was a kid, such as the Future Trunks promo from my old Dragon Ball Z VHS tape , and the Pokémon The Movie 2000 trailer that would play at the end of that VHS tape. The Trunks promo taught me to try to edit more creatively, fast but not nonsensically, build up moments, and to try experimenting with trying to convey emotion. But it's only the beginning, and I have so much more to learn. The Pokémon trailer showed me the importance of the use of music in an AMV, as well as to try to create this cinematic, grandiose approach with the presentation. I played both tapes over and over as kid, taking in this influence, until both VHS tapes were ruined.
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